5 Reasons Why I Attended IMEX - Las Vegas

1️⃣ To Build Connections That Matter
IMEX brings together the best of the best in hospitality — hotels, CVBs, DMOs, and meeting professionals from around the world. It’s where meaningful connections are made, conversations turn into partnerships, and visibility turns into opportunity.

2️⃣ To Elevate Brand Awareness
IMEX is the perfect platform to showcase what Russell of Hotels represents — hotel site selection, hospitality media, and brand visibility. It’s about connecting face-to-face, sharing your story, and showing how you can help others elevate theirs.

3️⃣ To Stay Ahead of Industry Trends
From sustainability to AI, IMEX is where the latest trends shaping meetings and hospitality come to life. Staying informed keeps me — and the brands I work with — ahead of the curve and ready for what’s next.

4️⃣ To Attend Receptions, Dinners & After-Show Events
Whether hosted or not, the receptions, dinners, and networking events hosted by DMOs, hotel brands, and destinations offer some of the best opportunities to deepen relationships, discover new properties, and get a true feel for how each brand shows up. There’s always something valuable to take away from these experiences.

5️⃣ To Gain Perspective & Inspiration
Every IMEX experience leaves me inspired — from reconnecting with industry peers to meeting new partners, there’s always a renewed sense of purpose that reminds me why I love this industry and why I do what I do.

💡 Attending IMEX isn’t just about meetings — it’s about connection, creativity, and collaboration. And that’s exactly what the hospitality industry is built on.