“Are You Leveraging Your FAM Trip Content?”
Don’t Let It Sit in Your Camera Roll
You took photos and videos for a reason—use them!
Schedule 2–3 posts over the next week highlighting different hotels, venues, or experiences.
2. Turn Moments into Marketing
Tag the properties, CVBs, or DMOs you visited.
Mention what makes each location stand out for meetings or group travel.
3. Position Yourself as the Expert
FAM trips show that you’re active in the industry.
Share your perspective as a trusted site selection professional who’s been there.
“You didn’t go on that trip just for you—you went for your clients, your content, and your credibility.”